The bookseller you trust,
on every shelf.
Endpaper turns each Staff Pick into a 60-second AI-narrated pitch in your bookseller's own voice — printed onto a QR-coded shelf-talker. Customers scan, hear the passion, buy the book. You see what worked.
No credit card. Demo runs free. Bookstore early access opens July 2026.
You hand-write 50 shelf-talkers a quarter.
You have no idea which ones sell.
Handwritten cards behind plastic. Customers walk past. The passion gets lost in legibility.
Of foot traffic happens when staff is too busy to give a personal pitch. Browsers leave empty-handed.
Sales lift when staff actually pitch a curated pick (Codex Group, Literati). You're leaving this on the table.
What you can spend on POS-integrated curation tools. Edelweiss+ doesn't do voice. Booklog doesn't do shelves.
From "I love this book" to a customer holding it — in 4 steps
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1
Bookseller records 60 seconds
Open Endpaper on your phone. Tap record. Talk like you're talking to a regular at the counter.
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2
Endpaper polishes & clones
Filler words removed. Voice cloned once (with explicit consent). Future picks recorded in seconds.
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3
Print the shelf-talker
QR + cover thumb + bookseller name on Avery 5163 stock. Print at the front desk. Stick it on the shelf.
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4
Customer scans → buys
60-sec audio plays. Buy link tracks scan-to-sale via UTM. You finally know what works.
Generate a pitch for any book — right now.
Type a title. Add one sentence about why you love it. Get a printable hook + 60-second script in under a minute. No login, no card.
Pricing built for indie margins
Per bookstore location. Cancel any time. One-time $39 starter kit included with your first month on Stack or Wing.
Shelf
$49/mo
For one bookseller, one shelf, one season.
- 1 bookseller voice
- 25 active picks
- QR + PDF generator
- Basic scan analytics
Stack
$99/mo
For a 2-6 bookseller indie store.
- 5 bookseller voices
- 100 active picks
- Voice cloning
- Custom-branded talkers
- POS UTM tracking
- Customer email capture
Wing
$199/mo
For multi-location stores or growing indies.
- Unlimited voices + picks
- Multi-location dashboard
- Bookshop.org affiliate auto-link
- Weekly conversion report
- White-glove onboarding
- Premium printed kit
Questions booksellers actually ask
Do customers really listen to a 60-second audio in a bookstore?
Yes — when it's the bookseller they trust. The 60-second cap is the constraint that makes it work; if it were 3 minutes, no one would bother. Think of it as the audio version of a great handwritten card, only the customer can hear the passion.
What about voice cloning ethics?
Every voice clone requires explicit, recorded consent from the bookseller. The voice is locked to that person's account. If they leave, the voice goes with them. We don't sell voice data or use it outside your store.
Does this replace booksellers? Will my staff be mad?
The opposite. Staff love hearing their picks featured. It's the first time their taste gets measured and credited — most have told us it feels like getting a byline on every book they champion.
What POS systems do you integrate with?
v1 ships with UTM-tagged buy links that work with any POS — Square, Lightspeed, Booklog, Bookshop.org affiliate. Native POS integrations are on the Q4 roadmap.
Can I use this if I don't want to record my own voice?
Yes. Stack and Wing tiers include premium AI voice presets ("warm female narrator", "thoughtful male narrator") for picks where the bookseller isn't available or doesn't want to be on the recording.
How is this different from Edelweiss+ or Bookshop.org?
Those tools live online. Endpaper lives on your shelves — the place where 40% of indie bookstore sales actually happen. We're the missing in-store layer.
Bookstore early access opens July 2026.
We're letting in 50 ABA-member stores at launch. Drop your store and email — we'll reach out for a 15-minute kickoff call.